-
THE INSIDE SCOOP • 4 mins
Marketing - Understanding Persuasive Communication
Persuasive communication plays a significant role in helping others adopt a new behavior or take a preferred action.
Read More -
THE INSIDE SCOOP • 3 mins
Why It's More Important Than Ever To Rethink Your Marketing Strategy
As we acclimate to the "new normal" in the workforce, brands are trying to navigate what the future of the industry looks like. In a time of crisis, brands don't stop spending, they just start spending differently. As summer comes to an end,...
Read More -
THE INSIDE SCOOP • 3 mins
What Does A Publicist Really Do? An Inside Look Into This Profession
We chose our platform's name, Publicist, for a reason. We wanted to give the marketing and communications industry a space for talent and clients to be carefully paired to produce quality work. But who is actually the publicist in this situa...
Read More -
THE INSIDE SCOOP • 2 mins
Today marks the launch of Publicist into second market, Australia
Publicist, the online marketplace for the world’s top communications and marketing talent, has launched in Australia.
Read More -
THE INSIDE SCOOP • 6 mins
Here's What Brands Can Do To Break Into Gen Z's Minds
Who would have ever thought that being born between 1997 and 2012 would be some of the most fascinating minds to dive into and also one of the most mysterious. Growing up in a world of modern technology, social media, and constant societal c...
Read More -
THE INSIDE SCOOP • 3 mins
The Future Of Work is Freelancing. Why Should You Make The Switch Now?
Freelancing used to be seen as a side gig while in between jobs, a filler while struggling to navigate the job market. But freelancing is moving towards the solution to merging the gap for talented professionals between personal life and pro...
Read More -
THE INSIDE SCOOP • 4 mins
LGTBQ Marketing Has Changed Over The Years, But We're Not Done Yet.
Brands have the power to influence culture and to shape the public's mind, even subconsciously. Especially in today's climate, brands must be aware of the stronghold they possess and what changes they can insinuate moving forward.
Read More